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Managing Care


Brand Management

Managing Care is a multi-award-winning family-owned care and companionship agency.

They specialise in personal and respite care and pride themselves on their warm, professional approach in caring for elderly people with dementia and facilitating a happy, organised home environment for those with physical disabilities and mental health challenges.



“Their previous website used very a simple layout, an incorrect tone of voice, and harsh colors.“

The team proposed to redesign the branding and re-write the website copy to have the correct tone of voice.

The new brand guideline used softer tones and colors that matched the service of care.

The team produced a full new brochure for the care home as part of branding.



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